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Advice: Know Your Corporate Culture

by Karen Jackson  | 6 Comments

Establishing a corporate culture as early on as possible is Karen Jackson’s, CEO of Jackson Solutions, secret to effective management. While cultures at different companies can look very different, Jackson said its key to create an environment that works for you as the business owner.

“Create a corporate culture from day one that reflects who you are as an owner,” she said. “Have that be your guiding light to grow. You have a better advantage over those who do this haphazardly.”

This culture should establish behavioral norms that demonstrate how you will conduct business. It should also represent your values as CEO.

“This is a great way for everyone in the organization to understand what you stand for, and how they will be held accountable,” Jackson said. “It also allows you to resolve differences that may come up. It’s a great way to learn and to get better.”

Having a desirable culture also makes the difference when recruiting top talent, Jackson said. At the consulting firm, for example, there is a “No Jerk” policy in place.

“We wouldn’t hire someone who was a jerk,” she said. “Our clients loved that about us, and it becomes a huge differentiator. As I hire people into the organization, I hire their values as well.”

This an excerpt from an article published in the FOX Small Business Center. Read the full article:
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6 Comments to Advice: Know Your Corporate Culture

  1. michaelbud
    October 31, 2011 4:01 pm

    Very Nice Article!

  2. Mary Beth Birsky
    November 1, 2011 3:38 am

    Wonderful words of wisdom pertaining to small business adventures!

    • Karen Jackson
      November 2, 2011 1:53 pm

      Mary Beth, thanks for the kudos. The trick for small businesses is to make the future it less accidental than an “adventure” and more predicatable with a well carried out plan.

  3. Gina Fedeli
    December 8, 2011 9:22 am

    I completely agree Karen. Cultural fit for an organization is as important as “job” fit for employees. A strong culture starts from the top and needs to be consistent throughout the organization to be truly successful.

    • Karen Jackson
      December 8, 2011 5:50 pm

      Thanks for your thoughts. I agree it’s a top down effort, one that must be consciously managed. In my mind, it also needs to be well protected, and that starts with hiring.

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